Nyma felt truly empowered to educate and share her diversity message —
Part Content Series
Incredible Inclusivity Influencer
Our task was to develop a Master Class series of videos, hosted by Nyma, with conversations spotlighting Black industry talent and leaders across the beauty and wellness categories. We designed and developed a gorgeous production set to ‘pop’ and blend organically with Nyma’s aesthetic, managed the video shoots and editing, and created a co-branded CVS x Nyma Tang website where all content would live.
The series won two awards in both content marketing and multicultural marketing, but we think our best achievement was creating a set where Nyma felt truly empowered to educate and share her diversity message with an even wider audience. We were happy to support her in her passion and advocacy, while also supporting the CVS team with their forward-thinking initiatives.
CONTENT VIDEO PRODUCTION
BRAND KAPLOW COMMUNICATIONS FOR CVS
Kaplow Communications and CVS Beauty came to us with an incredible opportunity to create a content series with their first-ever beauty inclusivity consultant, influencer Nyma Tang. Nyma is an outspoken activist for skin tone representation with a large and loyal online following of over 1.5M.
SOCIAL MEDIA COVERAGE